The Story

The

Story

Of

Outbound

Marketing

Outbound marketing has changed, yet the tools and strategies we use haven't.
Explore the story below.

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The Problem

Outbound

Marketing

Is Dying

Re: quick question

Hey Michael, congrats on the recent expansion.

Do you need help with email Marketing? I can add an extra $10-20k MRR using automated email flows.

Are you free for a quick call this week?

- John

In 2024, traditional outbound marketing is dying.

Conversion rates are down 50% on the previous year.

Why?

The market is overcrowded with generic strategies.

Inboxes are flooded daily with 'quick question' emails.

Everyone is using the same templates.

To succeed, you have to stand out.

The key: Personalization.

Outbound Today -

Wasted Opportunity

If your TAM is smaller than 1 million, you could run out of leads within 1 year.

Spray & Pray

Current strategies use a
'Spray & pray' method. Show up in as many inboxes as possible.

Wasted Time

This wastes your time, by scraping and paying for leads who won't convert.

The Solution

Stand Out

With

Personalization

Re: Landing Page For Michael

Hey Michael, congrats on the recent expansion.

Made a quick landing page for you:

https://agency.com/dunder-mifflin

Let me know if you have any questions.
‍
- John

With outbound, quality trumps quantity.
‍
Every step of the way, less is more.
‍
This is why leading companies are shifting resources towards ABM strategies.

If you're selling complex products - personalized outbound marketing is the future of sales.

With GenPage -

Increase Responses

Personalized Email Content Increases Average Response Rates by 32.7%. SOURCE

Shorter sales cycles

30% reduction in ‘time to opportunity’ after adding ABM strategies. SOURCE

Clearer ROI

19% of survey respondents reported a 30% increase in revenue growth. SOURCE

Meet GenPage

Meet

GenPage

The

Solution

GenPage uses AI to build personalized landing pages, for every lead.

Upload a list of leads in a couple of clicks, design your landing page template, and GenPage handles the rest.

Include a unique URL personalized to every single lead in your outbound emails and watch conversions skyrocket.

GenPage in Action